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Category: Strategy

The 30 Most Social Media Savvy Alumni Groups | Best Colleges Online

Colleges across the nation are reaching out to current and prospective students through social media, helping them learn more about campus events, programs, and what the school can offer. More and more schools are realizing, however, that social interaction with students shouldn’t end once they graduate. Many alumni groups have started taking advantage of social media sites like Facebook, Twitter, LinkedIn, and YouTube to keep in touch with students long after they’ve left campus. These tools not only make it easier for alumni groups to do a little fundraising, but can also be a great way for former students to stay in touch and make valuable connections that could help them find work in their post-graduation years. via www.bestcollegesonline.com One of the best and least recognized OR appreciated source of leads for new and older grads like me when looking for jobs is your Alumni. Here’s a great round up of the nation’s best AND if your’sis not mentioned perhaps you should find out why and even volunteer to help! It’s a great networking venue.

Oct 28, 2011 | 0 comments View Post

Job Search sabotage: How to clear outthe roadbloacks that are holding you back

I just came back from the gym and I’m all pumped up [pun intended]. I had a breakthrough day on the bench press and it’s directly relevant to job hunting. I practice what I preach in all areas of my life yet sometimes I erect barriers to success subconsciously. A few months ago I finally stopped talking to myself [I’m lonely what can I tell you] about how I should join a gym and just did it. In high school [late 70’s] I was somewhat of a body builder, primarily because I’d survived 4 heart operations and my doctors and father told me I couldn’t participate in sports [or have sex] — ever! And I wanted to know for myself if that was true so I started working out to increase my stamina. Anyway, I’ve been going to the gym religiously for two months now every M-W-F. I’ve stuck with a regime designed to build stamina and not muscle mass so I’ve increased my sets of 15 reps @ 120 lbs from 2 -3 -4 sets. Well this morning just for fun I decided to see if I could actually bench-press 150 lbs. As a 18 year old kid of…

Nov 15, 2011 | 0 comments View Post

Interview Questions: Dissected

What are your greatest strengths? ISSUE: This question seems like a softball lob. Don’t kid yourself – be prepared. Don’t come across as egotistical or arrogant. Humble is out too. In America you’re expected to “pitch” yourself. Prior to any interview, you should have a list mentally prepared of your greatest strengths. You should also have, a specific example or two, which illustrate each strength, an example chosen from your most recent and most impressive achievements are ideal. These should be so well committed to memory that you can recite them cold after being shaken awake at 2:30AM. You won’t get a 2nd chance. Nobody cares about you until after you’re hired. Then, once you uncover your interviewer’s greatest wants and needs, you can choose those achievements from your list that best match up. As a general guideline, the 10 most desirable traits that all employers love to see in their employees are: 1. A proven track record as an achiever…especially if your achievements match up with the employer’s greatest wants and needs. 2. Intelligence…management "savvy". 3. Honesty…integrity…a decent human being. 4. Good fit with corporate culture…someone to feel comfortable with…a team player who meshes well with interviewer’s team. 5….

Dec 12, 2011 | 0 comments View Post

The 3 R’s of successful job-hunting: Relevancy

In grade school we learned the 3 Rs of Reading, wRriting and aRithmetic. Those were our most important lessons [ok so I’m dating myself here]. For job-hunters it is Research, Relevancy, and Resiliency that will deliver an A+ interview. Relevancy Your offer [skills] have to fit their needs. It has to solve the employer’s issues, not yours. It’s not about you. At the core employers only want to know three things about you: ♦ Can you make me money? ♦ Can you save me money? and/or ♦ Can you increase our efficiencies? As global competitiveness increases, employers will be looking for all three. In the book we will show you how to express your relevancy – Value – to an employer. Compliments of David E Perry and Kevin Donlin. For more creative job search tactics, go to the Guerrilla Marketing for job hunters blog and download the free audio CD.

Jan 10, 2012 | 0 comments View Post

Me Inc. is dead-long live "you Inc.", personal branding and the intangible value of being you.

The intangible value of being — that’s what the new knowledge economy is all about – Knowledge Value + Personal Branding. Veteran information age guru Stan Davis confirms some insights into the increasing value of people in today’s economy. A person’s "value" is just a measure of how much someone is willing to pay to obtain something from them. In Blur, Davis and Meyer make the point that the boundaries between your work life and your home life are disappearing. In fact, today the rate of change and the depth of connectivity are so fast that every person, product, service and company are blurring together. Computerization and communications have made us all a linked community. There are, for example, nine times more computer processors in our products than in our computers — nine billion CPUs in items like phones, hotel keys, consumer electronics, day planners and cars. (ford motor company’s latest cd’s showcase technology built into their new cars , including As products are more driven by software, they become easier to link together. Intelligence and information become the key value being offered in a consumable product (some 90 percent of the value of a new car is estimated to…

Mar 06, 2012 | 0 comments View Post

The Key to Networking

I was reminded the other day of a comment I made at a speech I delivered following the Tech-Wreck crash in 2000, "the key to networking is to find people you can network with." Fortunately, for those of us who are terminally shy the Internet has made it possible to network from our computer keyboard and avoid those awkward mixers most people associate with networking events. There are many of online networking sites now to facilitate networking. All of the sites are based on the “six degrees of separation” principle which recognizes the actor Kevin Bacon as the center of humanity. Each site has slight variations on how you build and grow your network. The following are the leading sites for job hunters who want to e-network their way to success. Linkedin.com From a head-hunter’s standpoint, LinkedIn has it all. From a job-hunter’s standpoint LinkedIn represents an opportunity of a lifetime to establish a powerful network of influential colleagues and friends, Linkedin.com {www.linkedin.com} is my favorite. You can open a linked in account for free. It works by first requiring you to set up your on-line profile and then invite your friends to join your network. After people join they…

Apr 24, 2012 | 0 comments View Post

The 5 world events that changed job-hunting forever

Here are the 5 events which will impact your job hunting the most over the next 10 years. The advent of the Internet The most obvious event that has changed job-hunting is the advent of the Internet. In the old days people would wait for the Sunday paper and check the classified section to see who was hiring or they’d simply ask their friends and neighbors if they knew of any job openings. Now, thanks to instant communications and round-the-clock access you can research companies and job-hunt anytime at more than 42,000 job boards and 500,000 corporate web sites. You can network with total strangers, thousands of miles from home, in your pajamas. Enron, the dotcom bubble, and ethics The dotcom bubble burst when investors suddenly realized companies needed to make a profit to stay in business. In a virtual one-two-punch the scandals at Enron accelerated the changing relationship between employers and employees. Basic business principles have gone wrong, ethics have been forgotten and profit became the new god. Employees today do not see their top executives as being people of high integrity. A post-Enron survey found that 58 per cent of workers thought that top executives were only looking…

Jun 05, 2012 | 0 comments View Post

Guerrilla marketing idea… are you in a Guerrilla Job Search? | JibberJobber Blog

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Sep 01, 2012 | 0 comments View Post

Contact Employers Directly

In my ongoing series of interviews with job search experts, I tracked down Marky Stein, a career coach in San Jose, Calif., who’s perfected a strikingly innovative approach to finding a job fast – in any economy. She’s the author of "Fearless Interviewing: What to Do Before, During and After an Interview" (iUniverse.com Press, 2001). Her Web site is http://www.markystein.com. I questioned Marky to get her very best tips to help you access the “hidden job market,” where upwards of 70% of all jobs are filled. Here’s our conversation … Kevin: “Let’s cut to the chase — what’s the very best way people can uncover and apply for job openings right now, in this time of economic uncertainty?” Marky: “Study after study and my own 10+ years of experience have proven that, hands down, cold calling employers is superior to all other methods. “Now, before your readers say, ‘Yuck! I don’t want to cold call anyone – I’m not a sales person,’ read the following facts. “The firm JIST Works, in Philadelphia, trained 1,000 job seekers in cold calling during the last recession, in 1990. These 1,000 people were trained to devote 25 hours per week to their job search…

Sep 24, 2012 | 0 comments View Post

Network With Your Religious Leader

If you attend a church, mosque, temple or other house of worship, seek out the leader of your congregation for networking assistance. They’re a great resource for networking because: it’s their job to help you, they may know many leaders in your community by name and be only a phone call or two away from almost anyone else you want to meet; and the advice and suggestions of religious leaders carry special weight with many people in the community, so a recommendation from the head of your congregation can be especially valuable! It’s a good idea to ask the magic question of your religious leader: “Given my experience and the value I can offer an employer, who do you know that I should be talking to?” But you can take your networking a couple of steps further. For instance, ask your clergy leader to write you a letter of introduction. Ask them this question: “If a business leader walked into the room, would you have a problem introducing me based on what you know about me?” They’ll probably say that wouldn’t be a problem. So you can say: “Since I’m not a sales person – I’m a people person –…

Dec 10, 2012 | 0 comments View Post
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