Top 10 Reasons Occupy Wall Street Protestors Can’t Find a Job: # 6 Your Resume is Ugly

A great resume is like lingerie

Like lingerie the purpose of a good resume is to heighten the reader’s interest in what’s Holidaycoat-jvpossible. What might be if only…

It’s not your life story [nobody cares].

It’s not a manual [no one has time to read it].

It’s not a manuscript [you’re not that interesting].

It’s a marketing brochure.

Your resumes only purpose is to pique their curiosity: To get you a face-to-face interview. That’s it.

Contrary to popular belief, you don’t have 10 seconds to make an impression you have 6 seconds, or worse 3 seconds if the company has no opening and your just networking.

That’s the harsh reality.

The truth bites. Now you know why the analogy applies. Sex sells. Are you desirable? Your resume must be eye-candy in a sea of deadly dull and boring black & white résumés or you’ll miss your opportunity to impress them and regale them with your accomplishments.

Don’t save the best to last. It won’t get read. Lead with your best foot. Put your accomplishments up front and if you haven’t yet figured this out —- the names of your clients or better yet their logos strategically placed in your resume will get an employer’s attention — especially if they want them as clients too.

Resumes: The Unwritten Rules of The Game.

Target your Reader.

You need to understand who your “reader” is because – different people read resumes looking for different things.

  • Recruiters look for “hot” marketable skills because they want to make money marketing you. If your skill set is not in high demand, they won’t call unless you are an exact fit for a job order they have.
  • HR folks look for an exact skill fit with a job first, then your stability, then your personality type.
  • Hiring managers look for skill sets first, then how flexible you are and finally your ability to learn on the job.

Keep it Crisp

People are visual. They like looking at documents that are clean, neat and well constructed.

 Use Bullets

Sentences, that is. Short sentences are easier to write and easier to read. They also give the reader a sense of action and energy. The reader can get the gist of your experience quickly. You can elaborate at the interview.

Highlight your Strengths Restricted1

Whichever strengths (accomplishments) are the most relevant to your reader – they go first. Always lead with your best foot forward.

Demonstrate Results

Use ###, %%%, and $$$ to emphasize your accomplishments. One million dollars is less likely to be noticed than $1,000,000. Numbers and symbols jump off the page.

Give it “POP”

Power verbs like those below give your resume “pop”, that crisp delivery of “just the facts ma’a’m – just the facts”. They’re high energy and factual, making you appear to be a “driver”! Just rewriting your resume alone with these words will increase your chances of being interviewed by 50%.












Be Concise

Your resume should not contain one more word than it needs – to make your point. Ok?

Connect the DOTS for them

Make it easy for the reader to see your fit to their job. Before you write your resume, research newspapers, job boards and Internet ads for positions that are similar to the ones you’ll be seeking.

Ensure that the latest “buzzwords” are prevalent. Common key words and phrases like “JAVA or Audit Trail or channel management or DWDM” should map to the bullets in your resume.

Scientists and senior executives should prepare an appendix of publications and papers as well. Technical people need a separate Technical Summary page like this for easy identification of your skills.


Top 10 Reasons the Occupy Wall Street Protestors Can't Find a Job

# 10 – You're Gulliable

# 9 – You're Invissible

# 8 – You’re Irrelevant

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